There are a lot of rentals on the market. Everything from apartments and condos, to single family homes. It’s a tough market. So how do you stand out from the crowd? At True Property Managers, we ﬁnd that there are four top things that set your rental property apart from the rest. These things are photography, virtual tours, professional writing, and listing your property.
Rental properties are expensive to maintain. They’re also hard to rent without the right photos, so you need a professional photographer but… they cost too much money. Because of this, too many landlords settle for bad photos, which leads to poor conversion rates and lost money.
A great set of professionally taken photographs can be the difference between a tenant applying to rent your property or passing it by completely. Whether you decide to hire a professional photographer or do the photography yourself, here’s a list of the pictures you need to list your property and get the best results:
- Take a photo of the exterior from various angles
- Take photos of the interior from different angles, including close-up shots
- Take pictures of every room
- As you take the interior pictures, take them as if you’re walking through the home. This gives the potential tenant a feel for the layout.
- Edit your photos to remove any imperfections or clutter that detracts from the overall appearance
Because of Covid and so many online listings, virtual tours have become very popular. Studies have shown them to be more effective at promoting real estate as it makes the property more appealing to potential buyers and tenants.
Virtual tours are 360-degree interactive videos that give the prospective tenant the feeling of walking through the listing. They usually include a walkthrough of the following:
- Living area
- Dining area
- Kitchen and functional areas
- Laundry room/area
- Bathrooms, hallway, bedrooms
Virtual tours of your rental property can give you the edge you need to secure the best tenants for your property. But, they usually require professional equipment that most people don’t own. If you want to include a virtual tour in your listing, consider contacting local photographers that specialize in this.
At True Property Managers, we specialize in property management in Newport Beach, CA and virtual tours are part of our marketing. Contact us today at firstname.lastname@example.org and let us help record a professional virtual tour of your property.
Writing a Professional Listing
Are you ready to list your property? You may think it’s as simple as listing the address and posting a few pictures. But, the truth is that your listing will be
shown on multiple sites, so it needs to be professional. If you’re not sure how to write about your property in an engaging way, here are some tips.
When writing the listing, include the following information:
- Include the number of bedrooms and bathrooms
- List all the rooms in the property
- List any amenities that are included with rent (e.g., parking, laundry)
- Include your contact information on the listing
- Include the complete address and consider including a map to make it easier for potential renters to ﬁnd the property
If you ﬁnd your writing skills are lacking, don’t worry. You can use tools such as Grammarly, Hemingway, and Wordtune to help correct your grammar, clarify, and reﬁne your writing. Also, get inspiration from other listings. Find several you like and model your listing after them.
Submitting Your Rental Property Online
If you’re a property owner in Newport Beach, CA and you want to rent your property, it can be diﬃcult to know where to list your property. It’s important that you are on every rental website possible for maximum exposure.
You need to upload your rental photography, virtual tour, and written listing to places like Zillow.com, Apartments.com, Hotpads.com, Lovely.com, Trulia, and Craigs List. The possibilities are endless. It is easy to ﬁnd out where you can post your rental information online by searching online.
We’re Here for You!
We know that listing your home on every real estate website is time-consuming and frustrating. That’s why we created the ultimate solution for you